Since launching in 2009, Savoir Flair has become the women’s magazine of choice for Middle Easterners. A trusted point of reference, the brand combines global fashion, beauty, and culture with the regional context to showcase the inspirational faces, places, and spaces. A multi-media entity, More Here

Savoir Flair: Unlocking the Secrets of Chic Living

Savoir Flair encompasses social media, a bilingual dot-com, podcasts, video originals, and a coffee-table book. Savoir Flair is Arabic for “skill and grace.” Tact, address, poise, savoir faire all imply dexterity and sophistication.